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If you’re reading this, thank a trucker!by Aaron Lowe on Friday, April 08, 2011 7:46:25 PM MST
How many times have you passed an 18 wheeler on the freeway (or had one pass you) and wondered what they were carrying and where they were going? Did you ever think about the driver inside the cab? How does he/she do it? Try driving for 10 hours at a time, day in and day out, and see how hard it is to do. These folks work hard and earn every penny while out on those interstates. Chances are that most of the things you own or eat were transported at one time or another by a trucker. In fact, nearly 70% of all transported freight in the US is done by truck!
I was lucky enough to spend three days in Louisville, KY at the Mid-America Truck Show and hand out nearly 8000 samples of Bazi to attendees. It’s no secret that we’ve incorporated a concerted effort to market to truckers; since they consume a lot of energy products and caffeine but statistically are some of the unhealthiest adults in the US.
We got a chance to speak with drivers about the challenges they face on the job and learned that they do want healthier choices at the truck stops and to improve their overall health. For the vast majority of the drivers what’s accessible is limited to what’s at fuel stops. Their world is based around Pilot or Love’s or TA, and if the truck stop doesn’t have it, they probably won’t use it. It was great for us to expose drivers to the healthy option of Bazi and to make the effort to purchase it from 7-11 or order directly from us. What touched me was the sincere concern over the drivers’ health from spouses, since, most of the time, it was the wives who would ask the detailed questions about the advantages of Bazi.
We shared our booth with the American Association of Professional Drivers, which is another group dedicated to the health and welfare of drivers and their families. Also in attendance was Healthy Trucking Association of America (I’ve blogged about this great org before). The growth of health-based products and services specific to truckers is a segment which is gaining rapid momentum and both of these organizations are at the forefront of the trend.
I’m challenging all the truck stop chains to dedicate a healthy products section for the drivers in order to give the drivers alternatives to the usual fare. If you go to any of the big chain truck stops, ask for their healthy choice section. If enough of us want the change it will happen. Let’s do what we can to support the drivers. They truly are the backbone of our economy.
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Why didn't they suggest Bazi?by Aaron Lowe on Friday, March 18, 2011 5:04:39 PM MST
David Zinczenko with Matt Goulding (can someone explain the “with” part to me?) recently listed their choices for Worst energy drinks, gels and shots on Yahoo Health. They also presented what they considered healthy alternatives for each of the categories.
I have no argument with all of the choices for Worst; all choices are stellar examples of why our country’s health is failing at alarming rates and at younger ages. There simply is nothing redeeming about any of those products.
 Over 300 mg of caffeine per serving in this product. Wow!
There is one exception, however, and that is the Clif Razz Energy Gel Shot. As a cyclist I use gels while out on rides, as do runners and most endurance athletes who use them as energy sources for working muscles. In that context gels are great products. As an energy product to simply ingest because one is tired, yeah, it would suck. I guess I never looked at it as an energy product in that manner and how other folks may use them.
Where was I? Oh, yes, the suggested alternative products are either loaded with caffeine or still are only slightly healthier than the worst choice. One alternative contains 240 mg of caffeine. That’s healthy? “Rockstar's Recovery is as fine as any energy drink on the market.” Bazi isn’t a beverage, but it certainly is a heap better than Rockstar Recovery. Don’t get me wrong here; I’m not slamming the author(s) on the spirit of the article. They certainly are helpful when it comes to enlightening consumers on the evils of energy products. I think they may be just a bit myopic when they recommend alternatives.
 Which leads me to ask why didn’t they list Bazi as the healthy alternative to nearly every single one of their submissions? If the user needs energy without the risk, side effects, calories or impending crash, Bazi isn’t simply a choice, it’s THE choice. Need a recovery product? Bazi’s nutrient-dense formulation supports optimal recovery from intense exercise. Need something to get you through the day? Bazi is there. Need a product that you can use and not worry about side effects or exacerbating existing health condition? Bazi!
I asked all of you to let Dr Oz know that Bazi is the best safe and healthy alternative to energy products, and now I’m asking you to let David/Matt/someone at Yahoo/Men’s Health know the same.
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Bazi at the Healthy Trucking Association of America 2011 Summitby Aaron Lowe on Thursday, March 10, 2011 3:40:09 PM MST
 It’s not an oxymoron, there are health-minded truck drivers out there and the movement to change their overall health and habits has become a critical issue for both owners and health care providers alike. I was honored to represent Bazi at the HTAA annual health summit.
Statistically, truck drivers have some of the worst health and highest rates of obesity of any occupation in the US, and, obviously, healthcare costs for them are accordingly higher. It’s not so simple, however, as getting them to be healthier to reduce costs; truckers must pass a yearly DOT physical test. If diagnosed with certain lifestyle diseases and even sleep apnea they cannot work. Not being able to drive means no income for the driver, no goods delivered for the trucking companies and no food on your table or new TV on your wall!
Bazi was honored to be invited to the fairly new, but rapidly growing summit. Not only were trucking companies represented, but international health care companies, national drug store chains and weight loss clinics were sponsors. The two days were filled with presentations, events and even a small expo where the attendees could “cross pollinate” with ideas from their individual industries. As usual Bazi garnered a ton of interest because everyone is interested in having more energy and getting it in a healthy manner.
Bazi wants to be the healthy energy drink of choice for the drivers. It’s no secret these folks love their caffeine, and getting them to stop drinking energy drinks, soft drinks and unhealthy energy shots is a tall order. But Bazi is asking drivers to substitute one energy product a day for a shot of Bazi. Not only will they get the energy they need to get through their shift, but all the healthy in nutrients in Bazi will provide them with healthy nutrients we know they cannot get at the vast majority of truck stops. Hopefully, the health of drivers will start to turn around and we believe that Bazi will play a pivotal part in this critial change.
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Energy drinks and childrenby Aaron Lowe on Tuesday, February 15, 2011 9:08:18 PM MST
The phone was ringing off the hook yesterday here at Bazi World HQ with the news of the latest review of energy drink in the medical journal, Pediatrics.
The news wasn’t positive, adolescents consume too many of these drinks and the calories consumed are “empty” of nutrients for healthy growth that would normally be found in nutritious foods. They replace milk as beverages, thus negatively impacting critical calcium intake, and nearly half of caffeine overdose cases in ages 19 and below (2007 data) were from energy drinks. Many use ingredients that have no long-term history of safe use, and the list went on and on. Bottom line, they considered energy drinks as something that our children shouldn’t consume.
As one who makes his living in the world of nutrition, I’d have to agree that energy drinks are probably not the best choice for children. However, also being a parent I know that whatever is popular, good for you or not, is going to always win out with the kids. I also believe the occasional soft drink or sugary beverage IN CONJUNCTION with an otherwise healthy lifestyle is of inconsequential risk. Like anything else, when they are abused is when the issues arise.
How does all of the affect Bazi? Not one iota. Yes, Bazi is an energy product and yes it contains a safe amount of caffeine (about the same as a cup of coffee). In fact, unlike the vast majority of energy products out there we are up front with the exact amount of caffeine in Bazi so you or parents can make an informed choice. How many other companies are that honest about their ingredients?
Anyway, the similarity between Bazi and every other energy product ends with caffeine. Bazi provides a concentrated amount of vitamins, trace minerals and phytonutrients from its exclusive Phyto8 Blend of eight superfruits that no other energy product can match. Instead of empty calories, the 64 calories in one shot of Bazi is so nutrient dense you won’t fine any single fruit or fruit juice that can match its nutritional punch. It does not increase one’s risk of diabetes, obesity or heart disease. In fact, it’s just the opposite; the ingredients in Bazi may decrease one’s risk from those lifestyle diseases. Bazi is so far ahead of the curve that all the other companies out there better start scrambling to try and catch up.
In the end it’s the parents’ responsibility to monitor what their children consume. At Bazi we provide the facts so the parent can make an informed decision on whether Bazi is right for their children or not. Regardless of their decision, we will always support the decision of the parents.
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Insulting Consumer Intelligenceby Aaron Lowe on Thursday, February 10, 2011 10:34:30 PM MST
I’m lucky in the fact that I’ve been involved in the health and nutrition for a “few” years and that my BS Detector is decently developed. I can usually figure out if a product is bogus or not with just a bit of info on it. But what really chaps my hide is the drivel marketers come out with to support a crappy product and try to spin it as good for you.
For example, no names mentioned, but, a certain company is currently running a campaign on how some of the ingredients in their product (which carries a warning label, btw) are also found in healthy foods like bananas and carrots. That’s like saying an atomic bomb uses reactive core materials which are also found in lifesaving equipment like MRI and CAT scan machines, so it must be okay.
Am I the only one insulted here? Do they think that having over 8000% of the DV for vitamin B12 can be negated by pointing out and saying, “Well, B12 IS found in healthy foods”?
I’ll be the first one to stand up and say that the DV are not really enough for optimal health, but when a product provides the B12 equivalent of 1300 egg yolks (one of the best food sources of B12), something is askew. As the old saying goes, “the dose dictates the poison” and in this case I believe it rings true.
I’m off my soapbox now, but don’t let the marketing spin get to you. When it comes to your health, that marketing guru won’t be there for you when your health fails due to a dangerous product. Use your good judgment when choosing nutritional products, and if something carries a warning label, no matter how much they tell you it’s full of good things from nature, it’s probably not best for your health.
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Read The Labelby Aaron Lowe on Thursday, January 27, 2011 11:39:16 PM MST
BAZI has your health in mind at all times. We are 100% committed to giving you the most nutritious product we can. Can you say that about other companies? Some energy drinks write on their website, " [Our drinks] are synthetically produced by pharmaceutical companies. This guarantees the highest quality." Oh really? Does that make sense to you? This synthetic manufacturing process seems to be a trend in today's Food Industry.
Have you heard about the Taco Bell lawsuit? A law firm in Alabama claims that Taco Bell beef only contains 36% actually meet. I will share with you the claimed ingredient list (Note: If you have a weak stomach or are eating something delicious skip this blog post!).
- Beef: Horray! Beef. Real ingredients are swell like sunshine in winter. However, this is only 36%. The other 64% is made up of...
- Water: Well if there wasn't any water it would just be dehydrated beef.
- Isolated Oat Product: Apparently this is used a meat extender. At least oat is something I'm familiar with.
- Salt: A classic seasoning. No qualms here.
- Chili Pepper: Equally satisfying as a preservative and band.
- Onion Powder: Not much to say about Onion Powder.
- Tomato Powder: See onion powder.
- Oats: At least they're not isolated and sad.
- Soy Lecithin: This is a wetting agent.
- Sugar: Ain't no thang but a sweet beef.... thang.
- Spices: The variety of foods.
- Maltodextrin: A corn-based sweetener.
- Soybean Oil: Happy Happy Soy Soy!
- Garlic Powder: Vampires beware!
- Autolyzed Yeast Extract: From what I hear this is a cheap substitute for MSG. Great, just what I need - the Kirkland brand of MSG.
- Citric Acid: A meat tenderizer. The more you know!
- Caramel Color: Nothing says beef like the color of candy!
- Cocoa Powder: I Love Cocoa!
- Silicon Dioxide: The last time I saw silicon dioxide it was in a box of new shoes.
- Natural Flavors: You know they had to sneak in "natural" somewhere.
- Yeast: So the beef can rise in the oven!
- Modified Corn Starch: Boy this list is getting long.
- Natural Smoke Flavor: Why not just use actual smoke?
- Salt: The first dash wasn't enough?
- Sodium Phosphate: Another meat preservative.
It's unfortunate that Taco Bell doesn't have a nutritional label on their foods. However, in the energy drink department you're in luck. Check the labels and make an informed decision. In my case I'd drink something that is born in the earth and not in the lab.
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Brick & Mortarby Aaron Lowe on Saturday, January 22, 2011 12:39:31 AM MST
Over the past couple of months we've noticed that a lot of you have been clamoring for us to come to physical stores of the brick and mortar type. In case you haven't noticed, your wish has been granted!
Highlights from our Press Release:
DENVER, CO – January 20, 2010 – BAZI International, Inc. (OTCBB: BAZI) announced today that the Company has engaged TNT Marketing/CROSSMARK to assist with the expansion of the BAZI brand in the convenience store channel across the country. TNT Marketing/CROSSMARK has key selling relationships with over 60 convenience store retail chains representing 65,000+ retail outlets. “We are very excited about our partnership with TNT Marketing/CROSSMARK. This strategically positions us to launch the brand in a much more efficient and timely way,” stated Debbie Wildrick, Executive Vice President of Sales and Marketing.
This is very exciting news in the world of BAZI. Imagine a land where BAZI was carried in every kitty-corner grocery. There would be 8 superfruits in each 7-11. Healthy energy would reign supreme in an aisle filled with synthetic unhealthy artificial fixes. Yes, 2011 will be a great year for BAZI!
Who's excited!
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Lonely Lucyby Aaron Lowe on Thursday, January 20, 2011 11:36:36 PM MST
If you start down the path of energy drink addiction in your 20s or 30s, life can turn sour quick. As with a terminal illness, you'll move through five stages.
- Denial: "That's some other guy chugging all those sugary, caffeinated drinks. I don't need the energy drinks to get by. I'm a healthy person."
- Anger: "Why can't I stop drinking energy drinks? I'm a nice guy. That scumbag Richard from payroll doesn't even drink coffee."
- Bargaining: "Please God, let me be able to work without an energy drink. In return I promise to never skip church on Sundays."
- Depression: "I'm all alone. I can't stop this compulsive energy drink addiction. My family has left me."
- Acceptance: "I need to stop drinking these unhealthy artificial fixes. I need to find something that will give me the energy I need without any of the crashing, jitters, and chemicals."
As soon as you accept your problem you can begin the recovery process. Use the coupon code RECOVERY and access our Buy One Get One 12-Pack Free Sale!
Look at how BAZI has helped Lucy! This is Lucy while she was drinking synthetic energy drinks.
 
In the picture to the left we see Lucy losing her family. They are upset with her severe synthetic energy drink addiction. The picture to the right shows the physical effects that were happening to Lucy. Her sleepless nights and crashing days left her with raccoon eyes.
Now look at Lucy after she's had a chance to recover with BAZI:
Lucy is back in top form. Her skin is healthy again and she is finally able to smile. BAZI has given her sustainable, jittery-free, nutritious energy.
To all the energy-a-holics out there still hiding - please come clean! Take advantage of our recovery sale!
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Male Bloating Syndromeby Aaron Lowe on Wednesday, January 19, 2011 12:06:41 AM MST
MBS Overview
MBS is a serious problem. To determine if you suffer from MBS, please answer the following questions.
- Are you often fatigued?
- Suffer from physical deficiencies?
- Do you have difficulty communicating?
- Exceptionally gassy?
If you said yes to all these questions you’re not alone. Millions of Americans suffer from energy drink induced male bloating syndrome. Thankfully there’s a cure. Simply discontinue drinking sugary, carbonated energy drinks.
Our recovery Buy One Get One 12-Pack Sale will put you back on the path to a healthy lifestyle. Take advantage of our sale by using the coupon code: RECOVERY.
Be Healthy. Be BAZI.
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Energy Addiction Goes Mainstreamby Aaron Lowe on Thursday, January 13, 2011 11:04:39 PM MST
Always known for bringing serious causes to the public eye, Family Guy's most recent episode chimes in on the destructive behavior that synthetic energy drink addiction causes. In the episode, a hyper-addicted Peter Griffin is shut off from his Red Bull fix by his wife. Rather than get over his addiction by means of a healthy energy drink, Peter's dependency causes him to make a seriously bad decision. He creates his own energy drink made out of kerosene. Needless to say, all sorts of failure ensures - specifically from his kidneys.
Energy Addiction is no laughing matter. That's why BAZI has created support groups for Energy-A-Holics. What we've managed to understand about severe energy addiction is that the dangers stemmed from the drink's ultra-caffeinated, chemical laced ingredients. When we replaced the source of energy with healthy, nutritious, 8-superfruit powered drinks, the addicts began to improve.
That's why BAZI is throwing a 12-Pack BOGO for anyone who uses the coupon code: RECOVERY.
Do yourself a favor. Don't be like Peter Griffin. Don't be an Energy-A-Holic. Get healthy. Get BAZI.
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